Aloxxi ColourPrime Pre-Color Treatment is a gentle herbal cleanser, scalp desensitizer, porosity equalizer, and color extender all in one product. Using ColourPrime before a color service guarantees more even, longer-lasting results. The Pre-Treat is contains a blend of 10 premier anti-oxidants designed to prime the hair, and pro-long color. An all-in-one professional color primer that equalizes the porosity of the hair for even color results and extends color longevity. It primes and protects hair for the ultimate coloring experience, without containing sulfates, sodium chloride, or parabens. Gently cleanses hair and helps enhance scalp comfort during development time. Spray form makes application faster and easier.